ABOUT
If you water a violet seed, a violet will bloom. We cherish the essence and uniqueness that each seed holds from the moment it is born.
A children’s clothing brand created to let the authentic beauty of every child blossom, inspired by the enchanting quality of Japanese textiles. We celebrate the special moments in a girl’s growth — a birthday, a first lesson, a day that will remain in the heart. These are precious moments when we rediscover love and gratitude for their presence.
Our wish is to create garments that accompany these moments with joy: for the children, the happiness of wearing something they truly love; for the adults, the sweetness of seeing their child “just as they are,” right now. We want to be by the side of families in those moments when love becomes visible.
Kids fashion designer
MIEKO SATO
After gaining experience as a merchandiser for department stores and select boutiques in Japan, she launched the children’s clothing online store BITbyBIT following the birth of her first child.
Driven by the desire to express her creative vision in a more authentic way, she founded the original brand Seeds and Bloom in 2021, dedicated to children’s wear. The brand mainly focuses on made-to-order production for the Japanese market and wholesale to New York. She has participated in numerous children’s fashion shows both in Japan and abroad.
October 2023 – Vancouver Kids Fashion Week
February 2024 – World Fashion Festival Awards, Milan
March 2024 – Weekend Fashion Collection, Hyogo (Japan)